Base Agency was born from a shared passion to create a culture first agency for design-driven projects and brands. We have evolved through organic growth and a well-earned reputation for working tirelessly alongside our clients on insight-led creative strategies that influence consumer behaviour. We generate bespoke strategies designed to connect and unlock each project’s narrative with specific audiences across multiple channels and markets.

Projects

“Una Flor Para Otra Flor”By Rocca Luis César

Rocca Luis César presents his newest material in “Una Flor Para Otra Flor”, an artificial garden created with paintings and sculptures that took over the space of LOOT.

Salón CosaThird edition

Salón Cosa’s third edition returns to Mexico City. A whole aesthetic experience conformed by the work of 22 artists was presented in a former cantina located downtown.

Subir y BajarExhibition

The work of 5 Mexican and American artists converge in this exhibition; “Subir y Bajar” explores the chaos of the universe as well as its intimate movements. An exhibition composed mainly of sculptures, with the works of Tomás Díaz Cedeño, Milena Muzquiz, Cosmas and Damian Brown, Dr. Lakra and Alejandro García Contreras.

The BeyondExhibition

Base Agency, along with 7 galleries, brings to life “The Beyond”: a collective exhibition that brings together the work of 6 artists born or based in Mexico.

Space 10Mexico City pop-up

Copenhagen based research and design lab SPACE10’s two-week pop-up in CDMX brings their exploration on what constitutes good design in a time of an accelerating climate crisis and rising inequality.

Casa AntiguaMezcal

Content creation and PR for the mezcal brand Casa Antigua.

Habitas hotelBacalar

Seeding for the newest Habitas hotel in Bacalar + Sonos. PR.

TotemsDaniel Orozco

Daniel Orozco’s designer "Totems". PR.

Mooni Opening NightMooni Gallery

PR and communication.

Salón CosaBy photographer Manuel Zúñiga

Work record for Salón Cosa exhibition by photographer Manuel Zúñiga. PR and communication.

Ananas Ananas Suelo SuperiorCucina by Katie June Burton

Ananas Ananas Suelo Superior exhibition at Cucina by Katie June Burton. PR.

Iker Muro Uranga muralLOOT, Roma

New Iker Muro Uranga mural on LOOT’s facade. PR and communication.

Sabino GuisoHotel Umbral

Work record for Sabino Guisu’s installation at Hotel Umbral. PR and content creation

SombraRosetta

Lighting design for Rosetta’s restaurant facade by SOMBRA. PR and content creation

Artisanal Bakery and RestaurantMexico City

PR and content creation

Oso Parado openingDuring Art Week 2021 at LOOT CDMX

PR for the gallery, event coordination and content creation

UmbralLuxury hotel in downtown Mexico City

PR and content creation

Condesa Gin ActivationDuring an art show at LOOT CDMX

PR, event coordination and content creation

Trazo dance cycleAt LOOT CDMX

PR and content creation

Daniel Adolfo openingAt Hotel Umbral, CDMX

Artist PR, event coordination and content creation

Chef Franco NoriegaIn Habita's hotel Condesa DF

Talent PR and content creation

Charlie Nesi OpeningAt Hotel Umbral, CDMX

Artist PR, event coordination and content creation

Mezcal PoderPrivate mezcal tasting

Event coordination and content creation

Chef Franco NoriegaIn Habita’s hotel Círculo Mexicano

Talent PR and content creation

Diego H. Beauroyre openingAt LOOT CDMX

PR for the gallery, event coordination and content creation

Kristin Reger OpeningDuring Art Week 2021 at Edificio Ermita

PR for the gallery, event coordination and content creation

Art Week CDMX eventAt Hilario Galguera gallery

PR and event coordination